Core Curriculum Module 2: Your Target Audience
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The next step in generating consistent leads for a business you love is to know who your ideal, most fave clients are. Your Who impacts every marketing decision you make.
You can't deliver the right solution, with the right message, at the right place, at the right time if you don't know who the right client is.
Remember, it doesn’t matter how great your work is or how talented you are if no one ever sees it!
1 Module
Introduction
The answer to this question informs ALL of your marketing. You can't deliver the right product, with the right message, at the right place, at the right time if you don't know who the right client is.
- Who is your ideal client, aka target audience?
- Who needs your products/services?
- Who do you like working with?
- Create an Avatar or Client Persona
- Write your ideal client in Block 2 of your 1PMP
Other Available Resources
